Privacy Policy

At Good American, we believe in empowering our community with fashion that fits perfectly and makes you feel confident. Just as our innovative Always Fits collection adapts to your body, our privacy practices are designed to protect your personal information with the same dedication to excellence. This Privacy Policy explains how we collect, use, share, and protect your information when you visit american-clothing.com or make a purchase from us.

Information We Collect

To provide you with our seamless shopping experience and perfectly fitting fashion, we collect the following types of information:

• Personal Identifiers: Name, email address, shipping address, and phone number when you create an account or place an order
• Payment Information: Credit card details, PayPal information, and billing address (processed securely through our payment partners)
• Profile Information: Your size preferences, fit details, and style interests to personalize your shopping experience
• Technical Information: IP address, browser type, device information, and browsing behavior on our site
• Communication Data: Records of your interactions with our customer service team

How We Use Your Information

We use your information to deliver the flawless experience you expect from Good American:

• Process your orders and deliver your favorite skinny jeans, bodysuits, and swimwear
• Provide personalized recommendations based on your browsing history and preferences
• Communicate with you about orders, promotions, and new collections like our Active Essentials and Black Swim lines
• Improve our website functionality and product offerings
• Protect against fraud and unauthorized transactions
• Comply with legal obligations and enforce our policies

Information Sharing and Disclosure

We value your trust and only share your information in limited circumstances:

• Service Providers: We partner with trusted companies who help us operate our business, such as payment processors (Visa, MasterCard, JCB, PayPal), shipping carriers, and marketing platforms
• Legal Compliance: We may disclose information when required by law or to protect our rights, property, or safety
• Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction

We never sell your personal information to third parties for their marketing purposes.

Data Storage and Security

Just as our Always Fits technology adapts to your body, our security measures adapt to protect your information:

• We implement industry-standard encryption (SSL) throughout the checkout process
• Your payment information is processed through PCI-compliant partners
• We never store complete payment details on our servers
• All transactions are monitored for suspicious activity
• We retain your personal information only as long as necessary to fulfill the purposes outlined in this policy

Your Rights and Choices

You have control over your personal information, including the right to:

• Access and review the personal information we hold about you
• Correct inaccurate or incomplete information
• Request deletion of your personal information, subject to legal requirements
• Opt-out of marketing communications at any time
• Object to certain processing of your information
• Request data portability where applicable

To exercise these rights, please contact us at [email protected].

Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your shopping experience:

• Essential Cookies: Required for basic site functionality and secure checkout
• Preference Cookies: Remember your size selections and style preferences
• Analytical Cookies: Help us understand how customers interact with our site
• Marketing Cookies: Allow us to show you relevant offers and new collections

You can manage your cookie preferences through your browser settings. Please note that disabling certain cookies may affect your shopping experience.

International Data Transfers

While we ship to most global destinations (excluding some remote areas and parts of Asia), your information may be processed in the United States or other countries where our service providers operate. We ensure appropriate safeguards are in place to protect your information in accordance with this Privacy Policy.

Children’s Privacy

Our website is not intended for individuals under the age of 16. We do not knowingly collect personal information from children without verifiable parental consent.

Changes to This Policy

We may update this Privacy Policy to reflect changes in our practices or legal requirements. We will notify you of significant changes by posting the updated policy on our website with a new effective date.

Contact Us

Thank you for trusting Good American with your style and your information. We’re committed to protecting both with the same innovative spirit that defines our brand.